In this quick explainer video, you’ll learn how video-level contextual targeting goes beyond linear TV targeting capabilities to improve the audience experience and enables advertisers to capture value at scale.
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Successfully navigate the ever-changing media and advertising landscape by learning from industry experts and innovators. Whether new to adtech or a seasoned veteran, ÎüʪÊÓƵ University offers on-demand learning options to help take your career to the next level.
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Automatic Content Recognition (ACR) provides advertisers with a unique opportunity to enhance their targeting strategy without compromising scale. Learn how ACR works in this quick explainer video.
Recent technological improvements and the need for more automation have contributed to the rapid growth of programmatic advertising. In this certification, learn the fundamentals of the adtech ecosystem and basic principles of programmatic.
CTV is transforming the media landscape. This course was purpose-built for agencies and brands in Europe to provide the knowledge and tools for entering the world of streaming TV.
In this quick explainer video, learn how to best engage with live streaming audiences and why you should include live streaming inventory in your next media plan.
“ÎüʪÊÓƵ represents the next evolution of the programmatic marketplace for the open internet.â€
Tim Sims, Chief Revenue Officer
“ÎüʪÊÓƵ’s product innovation and partnership commitment has proven to be foundational to our supply path optimization work.â€
Andy Goode, EVP, Head of Biddable Media
“ÎüʪÊÓƵ will bring greater synergy and efficiency to our omnichannel monetization and sales strategies.â€
Bill Murray, VP of Programmatic Solutions
